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09 January Music Group Promotion Is The KeyRiver County has a dream of being the top country music group in China.
"Rock The Country," is the logo on the T-Shirts from the group that calls themselves River County after the area of America in Indiana where they live. And that's just what they intend to do in China during the five days of January 11--15.
"How do we get there?" Jon Presley, their manager asked about getting the band into China. It didn't take long. After finding out about a 'beat the bands' contest on TV around Guangzhou and contacting First Sound Media's Ying Ying (Cathy Chen) and Ted in the states, the ball started rolling.
Soon, the group had all the equipment they needed for five concerts, plus Cathy's film crew to produce a major cool music video for television back in the states and in China when they return.
Sponsored by Miller Lite, the beer company, River County becomes one of the first American music bands to make the jump to performing this many concerts in China without a pile of bullshit to wade through in license agreements and political walls.
"This is a major breakthrough for all American bands in the future," says Ted Bailey, the First Sound representative in the states. "Usually, this sort of thing is unprofitable and too bureaucratic to attempt, but River County fell into a niche in the system that worked for them and First Sound Media Productions."
"This is going to lead to more and more music groups coming over in the next few months. The barriers are now broken," says Ted, "also, the channels of distribution we have established for 2008 CD sales are extremely innovative in the industry. No one has actually been able to sell legal IP in China profitably until now. We crashing the business mold of the past and steaming full speed ahead."
With this news, many record labels and promoters for very famous artists are looking at China and First Sound Media for scheduling tours this next year, according to Ted.
Meanwhile, Jon and guys from River County are tuning up their instruments and getting prepared for the biggest week of their lives. They'll be playing the week of January 11th through the 15th with fan autograph signing sessions and radio show appearances all over the area.
"It's going to be grueling schedule, but the life of a rock star, right?" Ted Bailey said with a big smile of success and sticking the telephone back up to his ear for more calls to music groups all around America.
"With their sound, they'll probably take the prize, but even if they don't, the China trip breaks ground for all the rest of the American groups in the future. There's something to be said for that."
Stay tuned to www.countrychina.com for the entire story in Chinese and the videos from Ying Ying the famous DJ of the radio Sound Of Country, still being played all over the south of China where 'River' is kickin' butt.
Click www.rivercountymusic.com
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